About Us – Hamburg Now

Local Tips, Experiences & Things to Do in Hamburg

We love Hamburg.
From iconic landmarks like the harbor, the Elbphilharmonie and the Reeperbahn to hidden gems you won’t find in every travel guide. For us, Hamburg is more than just a city – it’s a feeling: maritime, vibrant and diverse.

Hamburg Now helps you discover the best things to do in Hamburg quickly and easily. We curate and recommend selected Hamburg experiences, activities and local highlights – from great restaurants and unique cafés to impressive viewpoints and must-see attractions.

Our goal is simple:
We want you to have an unforgettable time in Hamburg.
No endless research, no random choices – just carefully selected experiences that stay with you.

Whether you’re visiting Hamburg for the first time or already familiar with the city, HamburgNow.de offers curated inspiration, trusted recommendations and activities from various providers. Everything is clearly organized so you can easily find experiences that match your interests.

Behind Hamburg Now is a team of true Hamburg locals who live and work here and know the city from first-hand experience. In addition, we collaborate with Hamburg tour guides and local experts who know the city inside out and explore it daily with visitors from all over the world – from the historic Speicherstadt to the Reeperbahn, HafenCity and lesser-known corners most travelers never see.

Our ambition is to show you Hamburg the way we love it:
authentic, lively and full of surprises.

If you’re looking for genuine local tips, carefully curated Hamburg experiences and the best activities in Hamburg, you’re in the right place.